(February 19, 2014)
Two Centenary students honored at annual ADDY Awards Gala
SHREVEPORT, LA — Two Centenary students were honored at the ADDY Awards Gala sponsored by the American Advertising Federation of Shreveport-Bossier on February 15. The annual event honors creative excellence in advertising. Junior Emma Viskozki and Sophomore Gina Vaca Loyola won a total of three awards in the student divisions.
Emma Viskozki and Gina Vaca Loyola
Photo by Brian Buckner of Brian Buckner Photography
"Having one-on-one time with Professor Hawkins in Design Communications was a great resource," said Viskozi who won two silver ADDY awards. "She's great with critiquing. It's also helpful to know people in the Shreveport-Bossier area who have helped inspire my design."
Hawkins, Assistant Professor of Communication at Centenary and First Vice-President of the American Advertising Federation of Shreveport-Bossier, encouraged her students to submit pieces for the annual awards. She took home a silver ADDY award herself for work done through her freelance company, BlueJay Creative.
Both students agree that Hawkins's design class has helped elevate their graphic skills and are excited to submit materials next year in hope of receiving more accolades and building their portfolios.
"It was awesome to get an award," said Vaca Loyola who received a bronze ADDY. "I felt proud of where I received my education."
The theme of this year's awards gala was The World is Watching You, capitalizing on the age of digital and social media marketing where the work of advertising professionals has become viewable by anyone, anywhere.
Since 1937, the American Advertising Federation of Shreveport-Bossier (AAFSB), formerly the Shreveport-Bossier Advertising Federation, has been dedicated to serving its members by promoting, protecting, and advancing the broad interests of advertising, including the freedom to truthfully advertise legal products.