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Centenary students, faculty member win ADDY Awards

SHREVEPORT, LA — Five members of the Centenary community were recognized for outstanding advertising design and creative work at the annual ADDY Awards sponsored by the American Advertising Federation of Shreveport-Bossier (AAFSB). The awards ceremony was held on Saturday, February 20 at Harrah's Louisiana Downs in Bossier City.

"This year four students in the communication program entered work into the competition, and all four received awards," said Jessica Hawkins, Assistant Professor of Communication at Centenary. "Equally impressive is that much of the student work that was recognized was created for clients outside the classroom, working within the constraints of real budgets and deadlines. It demonstrates that our students are doing more in their internships than the stereotype of getting coffee and running copies; they're making meaningful contributions to the success of their employers and clients."

Elena Hibbs '16 won a silver ADDY for the user experience design of the Billy's Booger app, which she created while interning for Moonbot Studios.

Logan Settoon '16 won two bronze ADDYs for promotional videos he created while interning for Broadmoor United Methodist Church.

Laurie Priftis '16 won a silver ADDY for a marketing campaign for Bright Corner Books she created during the Communication Program's Senior Seminar. The project was based on the identity design work she had already created while interning with Richard Creative.

Dellanee Wade '16 won a bronze ADDY for postcard design work completed for another Centenary student's senior art show.

Hawkins provided an excellent model for her students, winning three ADDYs in the professional division: a bronze for publication design, a silver for website design, and a gold for identity design created for the Fuller Grocery & Deli.

The ADDY awards program is the advertising industry's largest and most representative competition, attracting over 40,000 entries every year in local ad club (AAFSB) competitions.

Conducted annually by the American Advertising Federation (AAF), the local phase is the first of a three-tier, national competition. Concurrently, all across the country, local entrants vie to win ADDY Awards - recognition as the very best in their markets. At the second tier, local ADDY winners compete against winners at the district level; district winners are then forwarded to the third tier, the national stage of the American Advertising Awards.

Gold winners automatically advance to the district level while silver winners have the option to forward entries at their own cost. Hawkins will advance her gold and silver winners, and students Hibbs and Priftis have plans to advance their silver winners as well.

Notice of Nondiscriminatory Policy As To Students The institution does not discriminate in its educational and employment policies against any person on the basis of gender, race, color, religion, age, disability, sexual orientation, national or ethnic origin, or on any other basis proscribed by federal, state, or local law.